A leaflet must first catch the attention of the potential customer – then it must mantain this attention.
Form of advertising, which is the leaflet, is a thing which the average person meets almost every day – on the street, in shops, in mailboxes. It is also one of the oldest forms of promotion and dissemination of informations, known in Europe since the fifteenth century, even earlier in the eastern part of the world. The invention of printing led to the development of not only freethinking humanistic thought, but also marketing.
Leaflet, as any other form of promotion, should first attract attention, then keep it and persuade potential customers to read the rest of the text. To this day, a leaflet remains both one of the most effective and the cheapest marketing tools.
Information
Size of Leaflets:
- A3 (297×420 mm)
- A4 (210×297 mm)
- A5 (148×210 mm)
- A6 (105×148 mm)
- DL (99×210 mm)
- 2xDL (198×210 mm)
- custom – we offer the possibility to make non-standard formats for leaflets
Letterhead colors:
- 4/0 (one-sided) or 4/4 (duplex) full kolor CMYK (high quality colours reproduction in the offset UV printing technology).
- Additional white colour – use of white can perfectly complement projects prepared on transparent surfaces. It greatly expands the possibilities of design.
Base of Leaflets:
- PP material, transparent – printing on PP (polypropylene mat). The surface of the material is different on the both sides. The printed page is smooth, but the product obverse the matt page, with a slightly “frosted” finish. Material can not be scratched, it is much more durable than paper. The price is reasonable and the effect is splendid.
- PVC material, white – printing on PVC ensures high durability of the Leaflet, which is an important feature for its frequent use. The material is more resistant to mechanical damage than paper.
- Chalky paper – shiny/mat – 130g/170g/250g/300g – printing on this paper provides very good color quality and strong durability of the Leaflet. The 130g and 170g paper is smoother than 250g and 300g, but slightly less rigid – choosing the right paper base is significant in the intended order. Papers with less grammage are typical for “hanger-ons”. Papers with higher density are often used for products such as corporate brochures and booklets.
Thickness of Leaflets:
- 0,15 mm (small thickness and high flexibility at the same time)
- 0,4 mm (brochures have high flexibility)
Extra options of Leaflets
- Dispersion varnish – further enhances colors of the Leaflet and reduces the likelihood of reflections or smudging the print to minimum.
- Perforation (coupons, tickets) – possibility of perforating both the long and narrow side
- Creasing (mini-invitations, tickets, combined with punching labels) – the possibility of creasing both the long and narrow side. There is also a possibility of creasing Leaflets in two ways: half (A4, A5, DL, 2xDL) and „to 3” (only A3 and A4).
- Folding – we offer the possibility to fold Brochures in 3 ways: breaking in half (A3, A4, A5, DL, 2xD), folding the 3Z (only A3 and A4) folding the 3C to the center (only A3 and A4).
Quantity from 500 pieces of Leaflets at low price – optimal for effective advertising and execution of a promotional campaign.